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Press Release

19 Dec 2024
The solution from The Master Channel delivered a seamless and convenient check-in experience along with engaging interactive activities, elevating the MMA Innovate 2024 event.
19 Dec 2024
Over three months of implementation, INNISFREE’s sampling campaign with The Master Channel delivered remarkable results: 40,000 interactions, a 50% increase in Zalo OA followers, and an 18.3% redemption rate for in-store samples.
13 Dec 2024
At the prestigious Kotler Awards Vietnam 2024 ceremony held on November 22, The Master Channel Concept was proudly recognized in the Impactful Digital – Innotech category.
06 Dec 2024
By applying the sample distribution solution on The Master Channel, Elmich successfully achieved its initial goal of data collection. Additionally, this solution significantly contributed to the growth of Elmich’s Zalo OA followers.
29 Nov 2024
The Mini App Loyalty solution, combined with QR codes printed on bill, is emerging as an optimal method, enabling businesses to easily implement loyalty programs without the need for complex applications or high operational costs.
29 Nov 2024
In the digital age, building a loyal and engaged online customer community is no longer an option but a vital necessity for retail businesses.
22 Nov 2024
The Master Channel has proven its effectiveness by helping over 120 leading businesses, including Nutifood, Highlands Coffee, Enfa,... gain millions of Zalo followers every month. What can The Master Channel achieve when combined with artificial intelligence (AI)?
15 Nov 2024
In the competitive bottled water market, newcomer Satori seeks to engage customers through an innovative strategy that combines QR code technology with a lucky spin feature. This approach aims to create a memorable brand impression and gradually establish Satori as a "brand love" in the minds of consumers.
15 Nov 2024
In an increasingly competitive market, maintaining and strengthening relationships with existing customers has become more crucial than ever for retail and F&B chains.