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Press Release

15 Nov 2024
In the competitive bottled water market, newcomer Satori seeks to engage customers through an innovative strategy that combines QR code technology with a lucky spin feature. This approach aims to create a memorable brand impression and gradually establish Satori as a "brand love" in the minds of consumers.
15 Nov 2024
In an increasingly competitive market, maintaining and strengthening relationships with existing customers has become more crucial than ever for retail and F&B chains.
04 Nov 2024
Many business leaders and large corporations in Vietnam recognize Zalo as a promising channel for optimizing the sales funnel and enhancing the customer journey.
04 Nov 2024
At the end of August 2024, PangoCDP, a startup providing a customer data management platform, successfully raised $1.5 million in a seed funding round led by Kairous Capital, with participation from CyberAgent.
04 Nov 2024
On October 24th, the event "Grow The Master Channel Through Partner Traffic," organized by The Master Channel Team with media support from RMIT Vietnam Alumni, took place successfully. It attracted over 120 attendees, including agency partners and leading businesses in the FMCG and retail sectors.
04 Nov 2024
Known as a long-standing marketing strategy, sampling marketing allows businesses to reach and attract customers by giving them a free product experience rather than promoting through words alone.
04 Nov 2024
PangoCDP, a startup providing a customer data management platform, has successfully raised $1.5 million in a seed funding round led by Kairous Capital, with participation from CyberAgent.
04 Nov 2024
Distributing samples on online channels is an optimal solution that allows brands to easily reach potential customers through digital platforms.
18 Oct 2024
The Master Channel Team introduces a technological platform and offers an innovative approach for businesses to connect with each other in a completely new way.