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Build and Warm
The Master Channel

Customers love to interact with business the same way they do with friends and family. PangoCDP helps brands and retailers build The Master Channel to customers, increase engagement, and increase revenue.
PangoCDP • Just another WordPress site
PangoCDP • Just another WordPress site

Trusted by top Brands in FMCG & Retail

Over 50 brands have Build and Warm the Master Channel to improve the customer experience and deepen brand love.
PangoCDP • Nền tảng thống nhất dữ liệu khách hàng
PangoCDP • Nền tảng thống nhất dữ liệu khách hàng

Customer Data
CMarketing Magico

Unify your customers’ touch points from online to offline in one secure place that gives the brand a 360-degree view. Empower marketers to build and immediately launch personalized campaigns for each individual customer through the "The Master Channel" at scale that drives business outcomes.

Achieve your business goals faster with PangoCDP

30 +
Intergrations
50 +
Customers
top 1
FMCG & Retail industry

Hear it from our customers

PangoCDP is our partner! They enthusiastically support us with their solid expertise and in-depth retail experience, helping us to reach our business goals.
Ms. Ly Nguyen
Online Growth Manager at TBS Retail
We also enter data into PangoCDP and monitor daily reports. The information that PangoCDP collects will be monitored by our customer service department, which will immediately handle the problem for customers within 24 hours. As a result, the customer experience with Couple TX service is enhanced, which increases the closing rate.
Mr. Kien Nguyen
Digital Transformation Manager at Couple Group
The key to successful implementation of the Master Channel is customer data. Those who have the most end-user data in their hand possess the most competitive advantage. Therefore, we need a centralized data system such as PangoCDP to fulfill that role.
Dr. Mai Thanh Viet
Deputy CEO at Nutifood
I appreciate the PangoCDP team! They provide us with the facilitation to utilize customer data and automate the marketing for the Mykingdom toy store chain!
Ms. Ngoc Dang
Founder & CEO at VTA Group
Linking data from the customer's purchase journey from online to offline has allowed us to clearly see how the impact of media is sufficient and appropriate. PangoCDP helps us create a direct connection channel for the next interaction without having to "re-pay" for Digital Ads. With more in-depth customer profiles, we are able to enhance our e-commerce conversion rate.
Mr. Thinh Nguyen
Deputy Director of Marketing at CellphoneS

Customer Stories

Find out how our clients achieved success and improved their marketing results. Learn about the implementations of companies in various industries and what solutions you can use in your own.

Coca-Cola launched the “Giờ nghỉ bừng hứng khởi” communication campaign, featuring the engaging two-way interactive game “Giai điệu bừng hứng khởi - Ahhh cùng Coca-Cola” on Zalo Mini App. After one month, the campaign has attracted over 75,000 players, with over 1.5 million game plays, and the number is still growing (Source: Coca-Cola Fanpage).
CellphoneS has achieved 250% growth in customer profiles, 460 customer segments, 35% growth in ROAS, and a 28% reduction in CPA after 9 months with PangoCDP
Even though owning data brings many benefits to business operations, collecting and analyzing data from Outlets is not a simple task for FMCG companies.
Vouchers are considered an effective tool frequently used by F&B chains like Pizza Hut. Voucher distribution campaigns do not just focus on the discount value. So, what are the factors that contribute to the success of a voucher distribution campaign?
The first wide-ranging promotion campaign, “Đặt nước bình Satori – Trúng Iphone như ý” attracted over 10,000 followers on Satori’s Zalo OA, resulting in a 433% increase in followers on this platform within three months.
Synthesized and processed customer profiles, dividing them into 65 different segments, and successfully applying 55 automatic flows.
Voucher Drop campaign on the Master Channel have helped Highlands Coffee achieve a high conversion rate and, most importantly, optimize their marketing costs.
Highlands Coffee aims to attract customer data to a single platform through the “Chill Hè – 100% Win Lucky Maldives Weekly” campaign. The goal is to build a significant follower base on Zalo, allowing Highlands Coffee to transition from SMS to an interactive platform, saving costs, improving efficiency, and making it easier to measure.

Frequently asked questions

Everything you need to know about PangoCDP.

  • Lowering all barriers and complexity of system and data integration by providing a lean approach, selecting the appropriate business cases to prove the outcome in the shortest time while providing full visibility of CDP usage in the long run.
  • PangoCDP is off-the-shelf software that optimizes the project implementation process to meet budget and time requirements.
  • PangoCDP integrated more than 50 connections to the most popular digital channels, giving you complete control when interacting directly with customers.
  • Over 90 brands, including FMCG, retail, manufacturing, service businesses, automation, and marketing agencies, have chosen PangoCDP.
  • PangoCDP learns and grows with brands at competitive prices by deeply understanding their challenges, particularly those of Vietnamese businesses.
  • To ensure that every PangoCDP client is successful, PangoCDP provides a rich set of complementary supporting services. PangoCDP’s team of solution works closely with every client to ensure a smooth and customized product launch. We do not just sell technology, we become growth partners.
  • While many CDP base on the “high standard” data to provide advance data modelling, PangoCDP will choose to help marketers improve the campaign everyday. By providing a colorful experience to attract more customers to engage, PangoCDP is not “waiting” for the ideal situation of “data”. We help brands get more consumer data and reuse it from campaign to campaign.
  • Not only is collecting customer data important, but PangoCDP also assists in the creation of a “The Master Channel” to reach customers.
  • Help marketers deepen brand love with individualized customer experiences, increase engagement, and increase revenue.

On average, PangoCDP costs about a few thousand dollars per month, depending on contact volume and e-commerce website traffic. Unlimited access to all features like segmentation, automation, and connection allows brands to build their own use cases.

In the event that a brand needs the PangoCDP team’s service to build and tune a use case or campaign, the cost will depend on the actual effort.

In addition to the core product, we offer you the option to purchase a number of add-on products across different channels. All add-on products are priced separately.

A brief initial conversation with one of our analysts to figure out the nature of your business and pick up the use cases to try in the 3-month pilot phase.

Less than 4 weeks for data integration and building the first use case. Then we monitor and fine-tune to achieve the desired result. Along the way, we plan together for the next use case and campaign.

Take a deep dive into
our solution capabilities